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SMART TEST

Influencer Marketing Manager

This skills test assesses candidates' knowledge of influencer marketing, social media and content creation.
Influencer Marketing
Social Media
Content
Communication
15
min
4
skills
Standard
difficulty
Smart test
Every test has unique questions pulled from our library

About the Influencer Marketing Manager skills assessment

Influencer Marketing Manager is responsible for managing the creation of social media strategies and the planning and execution of successful social media and influencer campaigns. To find the most qualified candidates for this role, we recommend screening job-specific skills like social media and communication. This expert-created template will help you evaluate applicants' ability to
  • confidently lead nano, micro, and macro influencer campaigns
  • identify, negotiate and contract influencers
  • create and deliver influencer briefs and messaging guidelines
  • maintain relationships with influencers, and be the lead for any queries
  • set goals, track conversions, and measure the success of influencer programs
  • actively keep a pulse on emerging influencers and trends through various social media channels such as Instagram, TikTok, Twitter, and Facebook

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