Our core values

Company culture is especially important in a remote setting. We're constantly working to make our remote work environment more supportive, productive, and fun. We set high standards and make sure everyone knows what's expected and what they can expect in return.


Trust and

Transparency is key, both between team members and for us as a company towards our customers. Our development roadmaps have always been public and we regularly write about our business goals, problems, and successes. We build trust among our team members by providing enough face time to make sure we stay connected and making intentional effort to uphold these vibrant relationships through active communication when we're not together.

As a result, we've created an atmosphere where it's natural to be open and honest about anything work-related, whether it's something joyful or a sudden obstacle.

“It's the first company where I've felt heard, appreciated and valued, where I'm allowed to use my creativity and be judged by the outcome.”
Laura Laasi | Estonia | Product Owner
Toggl Plan's working culture is all about trusting people to take ownership and do their work without any micromanagement.”
Nina Žderić | serbia | Support
“It's wonderful to work with self-driven people who are not afraid of feedback or silence.”
Laura Laasi | Estonia | Product Owner


“We use tools and have developed processes that allow for greater transparency and communication within our teams so we can colllaborate most efficiently.”
eliza hearsum | Sweden | Designer
“Working in a multicultural team is a very meaningful experience. You certainly improve as a professional, but even more as a person.”
Iuri Madeira | brazil | Backend lead

We all strive towards the same goal: to build and promote the best product out there. Therefore, our team is closely connected and collaborative. Everyone's ideas are welcomed and people pitch in whenever possible.

Because our team is made up of people with different backgrounds and skill sets, we rely heavily on each other's communication skills. For example, developers need to be able to explain their ideas to people with no hands-on experience in tech and vice versa.

Being a good team player also means being willing to react fast, sometimes taking on additional roles to execute whatever project has come up. Setting deadlines, learning to evaluate the time needed for implementation and keeping one's word all make a huge difference.

Simply put, respect is a foundation in any relationship, professional or otherwise. And as we've found, our team members often build personal bonds on top of professional ones.


Efficiency, autonomy 
and responsibility

One of the reasons we've chosen a remote work setting is to increase efficiency. For that to work, we need our people to be independent, and willing to explore and deliver.

Motivation is a key part of remote work success. And as we've discovered, people are highly motivated when they get to decide how they work, what their schedule will look like and what roads they will take to reach their goals.

To maximize our impact, our team launches fast and learns from failures. The constant self-analysis fosters personal growth and enables us to reach our goals faster and improve how we function as a business.

The biggest responsibility our team has is to our users. We have set out to create the best tool on the market. That's why we always make sure we're as clear about our intentions as possible and communicate even the most unwelcome messages with integrity, honesty, and kindness.

“Although we’re physically far apart, I’ve never relied more on my team to get things done. This pushes you to leave perfection at the door and trust in your work and on your team to deliver excellence.”
samantha mykyte | canada | support Lead
“The most surprising thing for me is how we recognize and compliment the work of others. I've never worked on a team with that culture before and I really can't emphasize how important I think this is. It really helps people stay motivated and fight the imposter syndrome.”
Iuri Madeira | brazil | Backend lead

Constant change

“The first steps towards growth is setting up the right expectations and having your ideas materialize on a timeline. However, once our projects get implemented, change is often inevitable. The Toggl Plan timeline adapts to our rapid experimentation cycles, helping us plan effeciently and focus on the things that matter.”
andrei tiburca | romania | marketing lead

By launching and failing fast, we have embraced the fact that change is the only constant. We need to keep moving as a business to stay relevant, and developing as people to keep up with the ever-changing trends and standards in the tech industry.

By reacting fast and changing our course of action as needed, the work stays challenging and interesting.

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